People analytics - Ben waber

We've always used data to help identify what workplace behaviors make people effective. But this data has always been subjective, biased, and limited in scale.

Cutting-edge social sensor technologies open up a world of new possibilities, allowing you to identify hidden social patterns within your organization -and make subtle, unobtrusive adjustments that lead to large, measurable improvements.

Ben Waber helped pioneer these tools and techniques at MIT Media Lab. Now, using cutting-edge case studies, he shows you how to begin applying them in your business.

People Analytics will help you discover how your people really work, collaborate. and innovate, so you can help them do it more successfully. It will help you uncover sources of creativity and expertise you never knew you had. And it can help you optimize everything from customer service and marketing to R&D and M&A.